Luxembourg’s first telecommunications price comparison website just launched, it is a tool for newcomers to make smart choices; but the entrepreneur behind the platform also hopes to hand power back to consumers and show companies they need to be more competitive.

“The idea behind LetzCompare is to make people’s lives easy,” said founder Oleksandr Petrykov ahead of the company’s official launch on 2 November. Originally from Ukraine, Petrykov has lived in Belgium, the Netherlands and the UK, where price comparison websites provide easy information for expats. “Coming to a new country, you don’t know how things work, how many providers there are, you don’t have time to search.”

It is time for change in Luxembourg, most people can name one or two providers in Luxembourg, indeed there are 11 currently. It is time to show that customers know what and where to look for information.

That was the basis of the idea behind the comparison site. Since its launch a few weeks ago the comparison website has got people talking.

The background to his project, he discusses with Natasha. Listen in to their interview below

So again…click here and LetzCompare